so basically everyone’s calling avril a racist because her video is weird and tries to be j-poppy
does it still count as cultural appropriation when the video features REAL JAPANESE PEOPLE in REAL JAPANESE LOCATION, with the help of a REAL JAPANESE CREW?
people mean well but they’re basically saying that all the people who worked alongside avril to make this video are being exploited. Isn’t that basically robbing everyone who worked on this video of any kind of agency?
Japan DID start the whole global kawaii ambassador spiel. A cursory glance at anything Kyary Pamyu Pamyu makes me think that Avril was trying to emulate that whole aesthetic. There are plenty of people in Japan who want to see Jpop go worldwide (more worldwide?) and it’s downright offensive to frame this as a matter of colonial white culture vs. exploited appropriated natives.
sure the video is kind of tacky and the song is dumb but it seems to me (as a J person) that Avril was trying to be as authentic and genuine with all this as she could. Unlike a certain other pop artist, Avril isn’t putting on yellowface and parading every negative Asian stereotype in existence on live television.
Rather, it comes across as something of a collaboration, working with people who are actually involved in the culture she is referencing.
just my take.
when people say i look nice today
but then they just try to get me to do something